Now even the common man can ride in a Mercedes-Benz...!
If you always wanted to ride in a Mercedes-Benz but never had Rs 30 lakh (which is what the entry level Mercedes C-class car costs) to spend on a car, well, now all you have to do is catch a bus! Yes, Mercedes-Benz has launched its intercity luxury bus in India – a first step towards getting into the luxury bus segment in the country.
‘Our presence in the commercial vehicles segment now widens with the introduction of Mercedes-Benz buses. The coaches stand for the latest and best technology, design, comfort, reliability and performance,’ said Wilfried Aulbur, MD & CEO, Mercedes-Benz India. ‘We are confident of capturing a significant market share in this segment in the country,’ he added.
While Mercedes-Benz refuses to comment on its sales targets for its luxury buses in India, the company has tied-up with Jalandhar-based Sutlej Motors for building the bus bodies, with final assembly being done at the Mercedes-Benz plant in Pimpri, near Pune.
For now, the company intends to import most of the components needed for its luxury buses, but as sales increase, the percentage of local components used may be increased.
